Inputs and outputs
How does PPCMACHINE work?
PPCMACHINE reviews Google Ads account and conversion data to prepare recommendations, ad copy and a 30-day plan. Our specialists apply changes with approval.
Inputs
- Google Ads accountCampaign and keyword data
- Conversion dataConversions recorded for your ads
- Landing pageThe page your ad links to
- Advertising goalsBudget and business priorities
How we work
- Reads without changingThe engine never edits ads
- Checks prohibited termsIncludes health banned terms
- Experts apply with approvalThe engine only recommends
Outputs
- Campaign recommendationsSuggested actions for each campaign
- Negative keyword ideasTerms to consider excluding from ads
- Ad copyCopy checked for wording and length
- 30-day planWork ordered by recommendations
- Change alertsFindings on budget and conversion changes
The engine recommends actions for each campaign. Our specialists review the proposals and apply changes with approval.
WHAT DOES IT DO?
What does PPCMACHINE do?
PPCMACHINE reviews Google Ads account data by campaign. It recommends profitable, monitor, cut or scale decisions for each campaign. It orders budget priorities in a 30-day work plan.
PPCMACHINE analyses keywords, locations, segments and ad scheduling. It reviews PMax campaigns and landing pages. It identifies negative keyword candidates and keyword overlap. It analyses unusual changes, budget pacing and conversions.
PPCMACHINE checks generated ad copy against character limits and prohibited terms, including healthcare restrictions. It reviews campaign recommendations through simulation and portfolio analysis. Our team uses these findings to identify work areas and campaign priorities in our Google Ads management service.
HIGHLIGHTS
Key features
Campaign recommendations
PPCMACHINE recommends profitable, monitor, cut or scale decisions by campaign. It organises them in a 30-day plan.
Keyword checks
PPCMACHINE reviews negative keyword candidates and keyword overlap. You compare keyword choices against account data.
Ad copy checks
PPCMACHINE checks ad copy against character limits and prohibited terms.
Expert review of recommendations
Our specialists assess each recommendation and its significance before applying it.
WHO IS IT FOR?
Who uses it?
FAQ
Frequently Asked Questions
How does PPCMACHINE work with my account?
PPCMACHINE reads your Google Ads account and prepares recommendations; our specialists apply changes with approval. Meta account management is outside this scope. Our team reviews campaign, budget and ad publication decisions against the 30-day plan and your business objectives.
Which campaign data can I assess?
PPCMACHINE analyses keywords, PMax campaigns, locations, segments, landing pages and ad scheduling. It also reviews budget pacing, conversions and unusual changes. Our team uses the findings to prioritise work.
How does it help prepare ad copy?
PPCMACHINE generates ad copy and checks character limits. It checks prohibited terms, including healthcare restrictions.
What does the 30-day plan give me?
The plan orders profitable, monitor, cut or scale recommendations by campaign. Our Google Ads management team uses it to assess account findings against your business objectives.
Discuss your ad budget
Use a free consultation to discuss advertising goals and identify where work on your account should start.
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